In a move that may very well turn out to be revolutionary one the makers of the movie Blue have launched their music on pen drives and memory chips. Shree Ashtavinayak Cine Vision Ltd who has made this action thriller shot 250 feet underwater in the some of the most beautiful locales around the world in collaboration with T-Series took this giant step forward in terms of reenergizing the dying music industry.

The honors of the music launch were down by none other than the maestro A.R.Rahman himself who has done the complete soundtrack of this movie. He said that it was a great idea and the people who believe in stopping piracy and the ones who love to collect original music would love it. What it also means that the listeners get to hear better quality music files. It is a step in the right direction to say the least.

The music formats and date rates can now be much higher than what was being offered on the CD’s. The music of the movie is already doing pretty well and the tracks have really become popular especially Chiggy Wiggy which features Kylie Minogue and the entire caste including Akshay Kumar, Sanjay Dutt, Lara Dutta and Zayed Khan.

The fans with this movie also get a chance to direct download the music on their mobile handsets. Truly, for the first time ever the music has been launched on both the physical media and all other digital distribution methods available. There is more action expected both on and under water when the movie is released this Diwali.