Coke seems to be eliminating competition one by one.teh attack it has launched has been ruthless. Not they have signed on Shahrukh Khan how once used to endorse the Pepsi brand but SRK ended the very long relation he had with Pepsi Co and has now signed a new deal with Coke. He will be seen endorsing their brand Sprite.

He will be a part of their Seedhi Baat campaign and appearing in the ad along with him will be members of his franchise Kolkata Knightriders Saurav Ganguly and Ishant Sharma. The reason for the switch from Pepsi to Coke remains unknown. In the ad, he will try to make fun of the other cold drink manufacturers. It was not log time back that sprite was making fun of the Youngistaan ad that had Shahrukh Khan, Ranbir Kapoor and Deepika Padukone.

In the ad that has started to appear on the television, SRK is in the midst of a talk with his team members before he mocks other brands. Now after signing SRK Coke will now be having three Bollywood biggies endorsing their brands. Aamir Khan has been their brand ambassador for Coke for a long time. He has played many characters to endorse coke.

Akshay Kumar endorses their brand Thumbs Up and is seen doing parkour stunts in the ads. Now SRK will endorse Sprite. Looks like coke wants to kill the competition and reign as the undisputed cold drink manufcaturesrs.SRK and Aamir after uniting for the movie makers forum will now unite to make the Coke the most consumed cold drink. How will SRK signing with them affect their market remains to be seen?